Amazon Ungating Explained: How Sellers Get Approval to Sell Restricted Products Selling on Amazon can be highly profitable, but many sellers face a common roadblock early in their journey: category and brand restrictions. If you have ever tried to list a product and seen the message “Approval Required,” you have encountered Amazon gating. Getting ungated on Amazon is an essential step for sellers who want to scale, access high-demand categories, and work with well-known brands. While the process may seem complicated, it becomes much easier once you understand how Amazon’s approval system works. In this guide, we explain what ungating…